New Zealanders' Use of Broadcasting and Related Media

This report provides an overview on New Zealanders’ use of broadcasting and related media. It reports data about what media devices New Zealanders (including Māori) own or access, how often they use them, in what ways, and for what purposes.

The purposes for which devices were used included: entertainment; music; sport; news and weather; research and information; and viewing or listening to Māori language and culture content. Media devices included a wide range of both traditional and new media devices including: television, radio, DVD players, video recorders, DVD or hard drive recorders (including MySky), pay TV (Sky or TelstraClear), Freeview decoders, cell phones/ PDAs, iPods or MP3 players, computers with internet access, and Playstations or X-boxes.

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